Motion Graphics

Motion graphics are a highly creative way of delivering complex ideas in a simple way that anyone—from children to the elderly—can engage with and understand.

We’re big fans of motion graphics. It’s not because they’re pretty or feature cool animations. It’s because they’re a unique way to communicate. They blend the best of visual communication with motion storytelling and audio to create an engaging piece of content that helps brands share their story, reach people in different ways, and present their message in a compelling package.

Video is the main direction the internet is taking when it comes to marketing. This is clear, as the number of businesses working it into their digital marketing strategies is no small amount. According to Cisco, 79% of all global consumer internet traffic was taken up by video in 2019.

They also predict that the number will spike up to 90% of all consumer internet traffic by 2020. Of course, there’s a good reason for this, too. It’s because motion graphics brings results. According to Tubular Insights, 76% of consumers say they have made purchases as a result of watching a brand video on social media.

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